[This column was first published in the Shift Age Newsletter #27]

Eight years ago I first began to write and speak about the future full time.  Then, as always, I was asked about what accurate forecasts I had made.  This told me of course that my legitimacy to some degree would be based upon this.  So I did start to make forecasts.

The second thing I realized was that most people, and certainly people who lead institutions and companies, are interested in what will happen six months to five years out as that is what is their primary …

Earth Day is coming.  April 22 to be exact.  How I know is my email inbox.  Every day for the past few weeks I get pitches to write about some company’s new eco product.  The words LEED certified, Eco, Green, Recycled, Renewable have become an endless blur in the subject line of in-bound emails.  This is now a spring ritual.

Last year around this time I wrote a column entitled “Earth Century” . In it I mentioned that in the first two years of this blog in 2006 and 2007 I had focused a lot on alternative energy, renewable …

In the past I have written that as a futurist, it sometimes feels like I live in a state of déjà vu. I spend a lot of time researching and looking into the future to develop the forecasts and trends that I write and speak about. I experience them, see them, and have varying degrees of certainty when I publish or present them.

Since 2011 began, so many of the forecasts and trends I predicted over the last four years are coming true, I feel as if I’m in an almost constant state of déjà vu. Now, as I spend some …

“The chances further down the road seem to me better on the fuel-cell side than on the battery-electric side”

There are a number of readers of this blog and members of the audiences when I speak that just seem to think that hydrogen fuel cell autos are a pipe dream that has no chance of becoming a reality in the next decade.  Comments like the quote above provoke a general dismissal as not being realistic.

During the last three years, I have forecast that 2010-2015 would begin the age of the electric automobile and that 2015-2020 would begin the age of the …