latest posts
Brand Shift: The Future of Brands and Marketing
November 12th, 2014
We have entered one of the most transformative, disruptive times in the history of brands and marketing. The ever-accelerating rate of change in almost every aspect of communications, technology, media, social change and connectivity has left brand marketers struggling just to stay current.
It is this reality that led me to collaborate with brand and market research guru Owen Shapiro to write “Brand Marketing: The Future of Brands and Marketing” which was published in September.
I have had a several year relationship with Owen and his firm Shapiro [formerly Leo J. Shapiro & Associates] since my first book “The Shift Age” came …
Burning Man 2012 – Part Two
October 4th, 2012
In my last column, I wrote about attending Burning Man for the first time here in 2012. I included lots of links that I highly recommend you click on if you have not yet done so as they will provide a basic understanding of and the beauty of Burning Man. At the end of that last column I wrote
“Next I will look at Burning Man 2012 through the eyes of a futurist as for me that was unavoidable. There is much that Burning Man has to help humanity face the transformational changes we face here as we enter …
No Longer a Day but an Age
April 17th, 2012
Earth Day is coming. April 22 to be exact. How I know is my email inbox. Every day for the past few weeks I get pitches to write about some company’s new eco product. The words LEED certified, Eco, Green, Recycled, Renewable have become an endless blur in the subject line of in-bound emails. This is now a spring ritual.
Last year around this time I wrote a column entitled “Earth Century” . In it I mentioned that in the first two years of this blog in 2006 and 2007 I had focused a lot on alternative energy, renewable …