What is the future of the book and the book publishing industry?  That was the question that was in my mind while attending the Book Expo America convention this past week end.  In a business that is mature, flat to down in unit sales, and seems to dearly hold on to past business practices, what might be the road map for success over the next twenty years? 

First, let’s take a look at other content businesses, what has happened to them in this digital age, and what that might indicate for the book business.

Music is relevant in that the music business …

As mentioned in the last column I have had the opportunity to attend several conventions this year.  In January I attended the Consumer Electronic Show and the NATPE television conference, both in Las Vegas and in February the Chicago Auto Show.  This past weekend I was in New York attending the BEA book publishing convention.  I have attended a number of NATPE conventions, having been in the television business, but the other three were new to me to attend as both a futurist and as a member of the press.  Inevitably I spent a bit of time thinking comparatively on …

Book Expo America is the large annual convention of the book publishing industry.  For the past few days, thousands of people descended on the Javits Center in New York for the annual ritualistic gathering of the tribes of this 500 year old business.  As regular readers know, this year I have attended the Consumer Electronic Show, the NATPE television convention and the Chicago Auto Show.  Once again I found myself navigating an annual convention of a business that targets the consumer [BEA is primarily for the ‘trade’ or consumer part of the book publishing industry].  I look …

The news out of Detroit last week was that GM had given up the title of the world’s number one auto company to Toyota.  This was a development that had been expected, but when both companies reported first quarter sales last week, the numbers made it official.  Toyota sold 2.35 million cars and trucks, about 100,000 more than GM. These numbers were expected, as GM had made a decision last year to cut back on bulk sales to rental companies which have historically been included in the total sales numbers.

The reporting in the media was predictable.  Why did this happen?  …