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A 20th Century Habit
May 15th, 2007
Last week it was reported that the ratings board of the motion picture industry is now going to factor in cigarette smoking as part of the overall rating of a film. Films with excessive smoking will now certainly get a PG-13, if not an R rating. The goal is to cut down on the influence on teen smoking behavior. There is clear correlation between the glamorization of cigarette smoking on screen and people smoking.
While this development is certainly to be applauded from a public health point of view, it does seem to be off the mark if the goal is …
Media: The Old is New
April 26th, 2007
It is often valuable to have a grasp of history when looking to the future. Too often those that don’t have a historical perspective think that everything is new when in many cases what is new is a refurbished version of a past success model.
The other day Clear Channel Communications announced that a station it owns in Dallas, KZPS, was going to stop airing 30 and 60 second commercials. Instead of running lots of commercials, the station will have advertisers sponsor an hour of programming. During each hour the DJ will spend about two minutes speaking about the sponsor or …
Three Deaths of a Media Icon
April 1st, 2007
Last week it was announced that Life magazine would cease publication, again. This is the third death of the magazine since it was founded in 1936. Life was a weekly from 1936 to 1972, when it first stopped publication. It was revived as a monthly in 1978 but then shut down again in 2000. It was resurrected as a newspaper insert in 2004 but never really took hold in that iteration which was an incredibly misguided strategy to begin with.
Life was, simply put, the greatest showcase of quality and historically important photographs in the middle part …